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FOUNDING PIPELINE PARTNERS

Turn your BD expertise into a system people can use.

Teach it. Implement it. Earn from it.

Help your students, clients, audience, or community build a working business-development Pipeline — while creating new services and recurring value around your expertise.

Apply to become a Founding PartnerWatch the Live Pipeline Build

Private pilot program for selected trainers, consultants, creators, communities, agencies, and organizations.

PARTNER TRAILER5 Businesses. 5 Pipelines. Built Live.From Business Context to first lead and first message.
Video coming soon
THE MISSING LAYER

What happens after the session ends?

People leave courses, content, workshops, and consultations with useful ideas. Then they return to spreadsheets, disconnected tools, old DMs, and memory.

  1. People leave courses, content, and consultations with useful ideas.

  2. Then the pieces scatter — course notes, a strategy doc, a spreadsheet, old DMs.

  3. The knowledge is useful. The execution system is missing.

Visual: four disconnected artifacts — course notes, a strategy document, a spreadsheet, and a chat window — drift apart, then slide together and connect with a blue-to-green line into a single B2B Growth Kit workspace made of Business Context, ICP, Accounts, and Pipeline.

B2B Growth Kit becomes that system.

A better offer for them. A better business for you.

1

Strengthen your offer

Give learners and clients a practical place to apply your method — not only notes, slides, or recommendations.

2

Create new revenue

Add implementation, onboarding, workshops, or managed Pipeline services around the platform.

3

Stay connected longer

Continue the relationship through reviews, office hours, optimizations, and advanced programs.

4

Build stronger proof

Turn real participant progress into case studies, educational content, and future program credibility.

CHOOSE YOUR PATH

Build the partnership around what you already do.

Trainers, educators, coaches, course creators, and training centers.

Turn training into execution.

Add a practical B2B Growth Kit lab to your program so participants finish with their Business Context, ICP, prospects, outreach, and Pipeline already built.

Course moduleGuided 14-day challengeCohort workshopCorporate training labPractical certification project

Recommended offer: B2B Growth Kit Execution Lab

B2B Growth Kit Execution Lab
THE PARTNERSHIP FORMAT

One real business. One working Pipeline. Built live.

Start with what the participant sells. Finish with a clearer ICP, real prospects, a first message, and a next action.

  1. Teach the system the business.

  2. Define the right customer.

  3. Add real prospects.

  4. Choose who matters.

  5. Create the first message.

  6. Leave with the next action.

Visual: a product workspace advances through six steps — Business Context, ICP and personas, real prospects in Accounts, fit-scored leads moving into Pipeline, a reviewed outreach draft, and a Today brief with the next action. The message is drafted for review, never sent automatically.

Not only education. Execution.

Build this with your audience
BUILT WITH REAL BUSINESSES

Five different businesses. The same path to first value.

We recorded five live onboarding sessions with users from different industries and backgrounds. Every session moved from understanding the business to finding a real prospect and preparing the first message.

FLAGSHIP CASE-STUDY FILM5 Businesses. 5 Pipelines. Built Live.Full case-study film — placeholder
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[USER NAME][ROLE OR BUSINESS TYPE]

[STARTING CHALLENGE]

[STRONGEST PRODUCT MOMENT]

[USER NAME][ROLE OR BUSINESS TYPE]

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[STRONGEST PRODUCT MOMENT]

[USER NAME][ROLE OR BUSINESS TYPE]

[STARTING CHALLENGE]

[STRONGEST PRODUCT MOMENT]

[USER NAME][ROLE OR BUSINESS TYPE]

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[STRONGEST PRODUCT MOMENT]

[USER NAME][ROLE OR BUSINESS TYPE]

[STARTING CHALLENGE]

[STRONGEST PRODUCT MOMENT]

Placeholder participants shown. Real case studies use approved quotes only, with private prospect and company details removed.

WHAT YOU CAN BUILD

One platform. Multiple services around your expertise.

Execution Lab

Best for Trainers and educators

Add one practical module and a guided challenge to your existing program.

  • Participant setup
  • ICP and personas
  • First prospects
  • Working Pipeline
  • Outreach drafts
  • Completion project

Pipeline Setup Sprint

Best for Consultants and freelance BDs

Sell a productized onboarding and implementation service for founders, professionals, or teams.

  • Business Context
  • Pipeline design
  • Agent setup
  • Lead import
  • Follow-up workflow
  • Team onboarding

Live Pipeline Build

Best for Creators and communities

Turn one real business into an educational live build, webinar, case study, or content series.

  • Live event
  • Edited video
  • Short clips
  • Participant results
  • Trial activation
  • Co-branded content

Practical Lab Program

Best for Training centers and organizations

Give repeated cohorts or member groups a structured environment for practical business-development work.

  • Cohort onboarding
  • Trainer enablement
  • Group office hours
  • Learner checklist
  • Completion project
  • Repeat program structure
A MODEL BUILT AROUND YOUR BUSINESS

Your expertise remains the main product.

B2B Growth Kit supports what you already sell. It does not replace your training, consulting, content, or community.

01

Keep your service revenue

Charge for your own workshops, implementation, consulting, onboarding, or managed services.

02

Earn recurring software value

Receive a share of qualifying subscription revenue generated through approved partner activity.

03

Create larger collaborations

Grow into repeated cohorts, co-branded programs, case studies, events, or strategic organizational agreements.

Commercial terms are designed around the partner type, audience, and pilot format.

PRIVATE PILOT

Join the first group building the partner model with us.

Founding Partners test one focused collaboration, help improve the experience, and receive early support and commercial opportunities.

Founding Partners receive

  • Direct founder onboarding
  • Partner product access during the active pilot
  • Education or implementation templates
  • Co-branded workshop support
  • Priority product support
  • Early commercial terms
  • Product roadmap input
  • Case-study opportunities
  • Potential future partner-directory visibility

Founding Partners commit to

  • Use the product before recommending it
  • Choose one specific audience or client type
  • Launch one controlled pilot
  • Follow the human-led product philosophy
  • Support basic participant onboarding
  • Share pilot feedback and activation data
  • Avoid guaranteed results or spam claims

No exclusivity during the pilot. One collaboration first. Scale only when it works.

Start small. Prove the value. Build from there.

  1. Apply — Tell us about your audience, clients, program, or community.

  2. Use the product — Build your own Business Context, ICP, leads, and Pipeline first.

  3. Design one pilot — Choose a workshop, cohort module, implementation sprint, or live workflow.

  4. Launch and measure — Track activation, use, feedback, and paid conversion.

  5. Grow the partnership — Repeat the format, build a case study, or expand into a larger program.

Visual: a lead card travels across five stages — Apply, Use the product, Design one pilot, Launch and measure, Grow the partnership — and the connecting line turns from blue to green as it reaches the final stage.

A strong fit when you help people do real BD work.

Strong fit

  • Trainers teaching BD, sales, LinkedIn, GTM, freelancing, or AI for sales.
  • Consultants implementing growth or client-acquisition systems.
  • Freelance BDs managing client Pipelines.
  • Creators with a practical B2B audience.
  • Communities for founders, freelancers, salespeople, or consultants.
  • Agencies running prospecting or engagement workflows.
  • Training centers and professional organizations.
  • Teams looking for a practical BD learning environment.

Probably not a fit

  • Passive link-sharing with no audience guidance.
  • Mass automation or spam-first programs.
  • Guaranteed-revenue offers.
  • Unrelated general audiences.
  • People who do not want to use the product themselves.
  • Partners expecting large sponsorship fees before testing fit.
  • Enterprise-only RevOps programs requiring highly complex infrastructure.

We are looking for people who can help users reach first value, not only first click.

Frequently asked questions

Referral revenue can be part of the model, but the strongest partnerships go further. Partners can teach, implement, onboard, create content, or integrate B2B Growth Kit into existing programs and services.

Depending on the partnership, partners may keep their training or implementation fees, earn a share of qualifying subscription revenue, or agree on custom terms for workshops, cohorts, organizations, and strategic programs.

No. Partners can be consultants, freelance BDs, creators, agencies, community operators, training centers, or organizations serving people who do business development.

Yes, subject to the selected pilot structure and current product plan. We will help define the correct setup for your audience, clients, cohort, or team.

No. B2B Growth Kit helps users research, prioritize, draft, and prepare actions. The user reviews and decides what gets sent or posted.

No. A consultant with a small number of active clients may create more value than a large creator with a broad, unrelated audience.

Selected pilot partners may receive partner access during an active collaboration. The exact access depends on the partner type and pilot.

We review the audience, offer, partnership fit, and possible pilot. Selected applicants are invited to a product session and partnership discussion.

BECOME A FOUNDING PARTNER

What could we build together?

Tell us about your work, your audience or clients, and the type of collaboration you want to explore.

Your expertise creates the strategy. Give people the system to execute it.

Build a practical program, a paid service, a stronger community experience, or a real workflow your audience can continue using.

Apply to become a Founding PartnerWatch real Pipeline builds
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